By now, you should know that a strong email list is one of the most valuable assets a marketer can have in their toolkit. Read 5 easy tips. . . .
August 3, 2018
Blog
J.D. Power presented the findings from the inaugural 2018 Utility Digital Experience Study on a recent Apogee Institute event. . . .
July 20, 2018
Email marketing and utilities: two words that, until recently, didn’t quite go together. . . .
June 19, 2018
Xcel Energy is enhancing their customers’ experience and improving their brand perception by all while reducing calls to the call center. . . .
June 1, 2018
If your utility is focused on customer satisfaction it is imperative to not only communicate relevant information but engage customers. . . .
May 16, 2018
Facebook has updated its algorithm to go “back to the basics” in an effort to promote meaningful interactions between real people. . . .
April 26, 2018
It seems like everyone has now included the buzzwords of artificial intelligence, machine learning, business analytics, and energy insights . . .
March 29, 2018
The title is a play on words mimicking the complaint “someone moved my cheeze!” . . .
March 7, 2018
Apogee Institute recently hosted an event highlighting digital customer engagement where panelist from Duke Energy , Jackson EMC, PPL, . . .
February 16, 2018
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