Press Releases

Apogee Delivers for Utilities Critical Messaging During Pandemic

Utilities and Customers Reap the Rewards of Personal and Relevant Communications

Apogee Interactive, a leading provider of proactive customer engagement solutions for energy utilities, announced today its 2020 results. Building on the success of 2019, Apogee continued its growth momentum and adoption of personalized messaging and now provides its messaging platform to over two dozen utilities. Apogee provided millions of personalized videos reducing call volume while increasing program participation helping customers pay their bills. Messages included links to rebates, connections to payment assistance programs, new rate plans, and other services. Results were immediate, measurable, and remarkable.

Success metrics from these personalized, proactive, customer engagement messages included:

  • Unique click-through rates 15 times the industry standard,
  • 97% of recipients report the video message was useful,
  • 99% of customers receiving the videos request continuation of the service,
  • 58% reported that their perception of the utility had improved, and
  • Net Promoter Scores computed from survey results topped 78 compared to typical scores for utilities in the single digits.

In addition to the surge in personalized video messaging, Apogee experienced an uplift in use of its online energy tools. Customers, energy auditors, and call center representatives leaned more heavily than ever on Apogee’s Energy Advisor online assessment tool that performs an engineering analysis of the home and makes dollarized savings recommendations with links to relevant rebates and programs.

One client summed it up, “Right now, the online energy assessment is the best option we have for helping customers understand energy use in their homes and for connecting them with applicable assistance automatically and cost-effectively.”

Apogee CEO, Susan Gilbert, explains, “The pandemic amplified the need for customer engagement and communications and in 2020 we were fortunate to have the right tools at the right time to deliver extraordinary services for our clients.”

Xcel Energy successfully sent millions of video messages in 2020. Customers receiving the information awarded the utility with a Net Promotor Score of 36 in April 2020.

Overall, utilities found proactive messaging during the pandemic has been well received by utility customers, with 89% of those surveyed reporting they avoided a call about their bill due to the message.

During 2020, Apogee cemented its position as the thought leader in the energy engagement software market.  Apogee Institute webinars attracted over 1,600 registrants and included guest speakers from leading organizations such as J.D. Power and Fiserv and addressed the pressing issues as lowering costs to serve customers, driving utility program participation and compelling higher customer satisfaction.

About Apogee Interactive:

Apogee Interactive is the nation’s leading full-service provider of proactive customer engagement software services for utilities. Serving the utility industry since 1993, Apogee’s digital engagement platform is used by hundreds of North American utilities from coast to coast, including some of the largest and most progressive, such as Southern Company, Consolidated Edison, Lakeland Electric, and Jackson EMC. For more information visit, www.apogee.net or on LinkedIn.

Media Contact: Karen Morris, 678-684-6801 or kmorris@apogee.net.

Apogee Press Releases

Apogee Launches Marketplace to Exceed Utility Goals and Enhance Customer Engagement

05/19/2022

Click to read More

Apogee Study Reveals Utilities are Embracing the Era of Digital Transformation

04/13/2022

Click to read More

Apogee Clients Lead in Utility Customer Engagement

01/11/2022

Click to read More

Jones Onslow EMC Named Top Innovator for Apogee’s New Customer Welcome Series

11/02/2021

Click to read More

Frost & Sullivan Recognizes Apogee Interactive with 2021 Technology Innovation Leadership Award

10/05/2021

Click to read More

Utilities Welcome New Customers Creating Positive First Impressions

08/18/2021

Click to read More

Apogee Rockets up Guidehouse Insights Leaderboard

04/14/2021

Click to read More

Apogee Names Nils Frenkel Vice President of Sales

01/28/2021

Click to read More

Apogee Delivers for Utilities Critical Messaging During Pandemic

01/19/2021

Click to read More

Apogee Leads the Industry with Excellence in Customer Service

11/18/2020

Click to read More

Apogee Interactive Launches Enhancements in Fall Release Package

10/20/2020

Click to read More

Xcel Energy Nominated for People’s Choice Award with Apogee’s Personalized Video Messaging

10/09/2020

Click to read More

Apogee Proves Customer Satisfaction Pays at APPA’s Business and Financial Conference

09/15/2020

Click to read More

Apogee Leads Energy Professionals on Actionable AI Technologies

09/03/2020

Click to read More

Jackson EMC Receives Customer Excellence Award for Extraordinary Engagement

08/18/2020

Click to read More

Apogee Helps Utilities Ease the Impact of COVID-19 with Proactive Messaging

05/19/2020

Click to read More

Horry EMC and Apogee Interactive Achieve Unprecedented Messaging Acceptance

04/01/2020

Click to read More

Apogee’s Clients Glean Accolades from the Energy Industry and Residential Customers

01/21/2020

Click to read More

Apogee Expands Its Engagement Platform to Meet the Growing Needs of Utilities

01/14/2020

Click to read More

Industry Visionaries Present Solutions for Rate Transformation at PLMA Conference

11/05/2019

Click to read More

Apogee Presents the Power of Digital Engagement at APPA’s Customer Connections Conference

10/28/2019

Click to read More

Apogee Interactive Provides Utilities with Proactive Rate Transformation Strategies

05/14/2019

Click to read More

Apogee Expands Team to Address Growing Need in the Northeast

03/19/2019

Click to read More

Xcel Energy Garners AESP Award for Personalized Video Messaging Program

01/23/2019

Click to read More

Apogee Presents Winning Proactive Engagement Strategy for Utilities

01/17/2019

Click to read More

Oklahoma Electric Cooperative Strengthens Member Relationships With Apogee’s Bill Alerts

10/23/2018

Click to read More

Apogee Offers Solutions to Key Issues Facing the Energy Industry

09/27/2018

Click to read More

Apogee Builds Solutions to Move Utilities from EE and DR to Electrification

09/13/2018

Click to read More

Apogee Announces Enhancements to Engagement Platform

09/05/2018

Click to read More

Apogee Expands Executive Management Team to Serve Growing Clientele

06/27/2018

Click to read More

Apogee Shares Wonders of Personalized Video Messaging

06/19/2018

Click to read More

Apogee Shares Xcel Energy’s Video Messaging Success

05/23/2018

Click to read More

Tri-County EMC Raises the Bar on Digital Engagement with Apogee’s Envoy Platform

05/10/2018

Click to read More

Apogee Endorses ADVANCE: The Power Conference for Women in Utilities

04/03/2018

Click to read More

Apogee Launches Envoy an Extensive Digital Engagement Platform for Utilities

02/15/2018

Click to read More

Apogee Interactive Celebrates 25 Years Serving the Energy Industry

01/31/2018

Click to read More

Apogee Interactive Supports the 2017 APPA Customer Connection Conference in Sacramento, CA

11/07/2017

Click to read More

Apogee Interactive Announces Low Income Behavioral Program at BECC Conference

10/17/2017

Click to read More

Apogee Unveils Virtual Presence at 30th E Source Forum

09/13/2017

Click to read More

Apogee Launches Energy Platform for Information & Communication (EPIC) for Hard-to-Serve Customers

08/09/2017

Click to read More

Hometown Connections Teams with Apogee Interactive To Promote Customer Engagement

07/27/2017

Click to read More

First Launch of Apogee Interactive’s Technology in Canada

05/17/2017

Click to read More

Educating customers, an Essential Element of Columbia Water & Light’s new Partnership with Apogee

03/21/2017

Click to read More

Lakeland Electric Deploys full Suite of Apogee Interactive Customer Engagement Tools

03/09/2017

Click to read More

Apogee’s Customer Engagement Solutions Now on a Single Platform

02/07/2017

Click to read More

Nashville Electric Service Deploys Upgraded Apogee Tool

10/04/2016

Click to read More

Apogee Reinvents Online Customer Engagement

09/14/2016

Click to read More

Apogee’s Engagement Tools Secure Digital Communications Award for Union Power

05/12/2016

Click to read More

Utility Market Connections Shines the Spotlight on Apogee

04/01/2016

Click to read More

Apogee Expands Partnerships Leveraging Analytics Tools Creating Operational Efficiencies

02/09/2016

Click to read More

Tremendous Results Lead to Expansion of Video Messaging

02/03/2016

Click to read More

Energy Forecaster Tool Increases Web Traffic and Improves Customer Satisfaction

02/02/2016

Click to read More

Apogee Interactive Named a Leading Behavioral Demand-Side Management Vendor

12/16/2015

Click to read More

Subscribe and stay up to date

APOGEE INTERACTIVE, INC. © 2022. ALL RIGHTS RESERVED