September 22, 2016 | 12:00 PM

Our Chief Software Architect, Joel Gilbert, P.E., and his R&D team have been testing ways of getting true customer engagement.

Every survey indicates that most customers simply want to be left alone.  They are only interested in their energy use when they get a high bill or when the lights go out.

How can we get their attention outside of those conditions?

Joel will explain what he calls The Big ADD to the current engagement approach.  When you hear ADD you probably think of Attention Deficit Disorder … which may actually be too close to what customers have for their utility.

Joel redefines ADD to be an “Automated Digital Dialogue” that moves us into an ongoing, relevant, and meaningful customer interaction.

Join us to see the latest and greatest in customer engagement, leaping far beyond offering personalized tips or even mid-cycle bill alerts.

Learn how you can ADD to the customer experience … pun intended!!